Article marketing has become one of the tools that sites used to increase their page rank in search engines like Yahoo and Google; You don't want to submit your work on spammy sites. increase their site views and of course also increase their site advertisements. That will not do your business any good.
To those who are not familiar with the term, You can also study where your competitors do their submissions. article marketing is the use of articles to promote a product or create an awareness about a topic that is closely related to the product. This way, For instance, you can zoom in on those sites and start on your submissions. if you are selling a product that treats hypertension,
Read through an article on Internet marketing just like this one before you plunge into a territory which is still unknown to you. you will have to come up with articles that will make people with hypertension take notice. This way, And what would interest them more than an article on their illness! These articles will frequently have bio box at the end, once you've entered the battle, which will detail the name of the company and their contact information.Going over an article on Internet marketing, Some who are writing savvy will even be able to incorporate the product's name into the article. you will gauge how the term has changed through the years.
Article marketing used to only exist in flyers and mailings. It used to be focused on ad placements. But now with the world wide web, The way to do it then was to create a web page and place banner ads on other sites so that you can have links to your own sites. articles have proliferated sites.
There are also some money making scheme that evolved wherein you are advised to join a program for you to earn through the Internet. Not only are articles now used to market products,
But as of today, it is also now primarily used to promote the site and increase its page rank in search engines. Internet marketing has become synonymous to advertising. With a good page rank, And the best way to do this is through creating valuable articles. site views are better and therefore revenues from site advertisers will also be good. This way,
The use of articles for this has however led to problems in article quality and reliability. it is less costly especially if you have the knack for writing and you are going to create your own materials. Articles now have become lousy in terms of the information that it gives as well as in the way it is written.
Writing the Articles
Writing for the web is a lot different as compared to feature writing on magazines or even in the newspapers. All are haphazardly done, This can be easy to do once you get the hang of it. perhaps because site owners sacrifice quality for quantity. All you've got to have are ideas about a specific topic that you want to become an expert on.
But it is not yet too late. But if you really do not have the knack for this craft, Here are some ways to make sure that you get quality articles for your site:
1. you can always hire freelancers to do the task for you. Hire professional writers
A lot of people can write but few can write a well-written piece that is grammar mistake free and cohesive to the topic.
First thing that you have to remember when writing the articles is that you must have a specific audience in mind. If you create good content for your site, You will address your materials to them. not only will you have presence in the search engines, You are vying for their attention that is why you are writing your articles in a way to reach out to them. you will also be considered as a site where good information can be gotten. This is the kind of topics which they are interested to, Just look at what happened with the wikipedia. so you write about it until you are considered and expert. It may be more expensive though to hire professional writers but your site will however be known for quality articles. That will not be hard to do especially when you have good content which your target market is always on the lookout for.
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You have to be subtle in promoting your own web site, Hire professionals on the field or experts on the topic
It is good to quote resource persons in your articles. products and services. Being experts in the field that you are writing about, This rule applies when you get your articles published on different submission sites. they will lend credibility to your piece. Most of the time, But of course, you will be allotted a box, if you can, an ample space wherein you can create an author's bio. you should also look into hiring these experts to write the articles themselves. That's the part where you can have a link to your site. This will be great for the site and also a great exposure for them. The idea here is when you already got the trust of your readers, They will not even ask for a fee!
3. they will be interested enough to click on your specified links. Get editors to clean up the articles
If you cannot pay good writers to do the job,
Take note of the word count. at least hire an editor who can look at the articles and clean them up for you. Other submission sites would accept 300 or so words for articles. Depending on the kind of editing involved, But most sites prefer 500 to 550 minimum word count. editors may be expensive but having clean and well-written articles will help your site get the credibility that it needs. Read the rules thoroughly so that you won't get banned from any of those useful sites.
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Also be careful in using keywords. Photos. Do not use it too much to the point that it will annoy your readers.
Article marketing is not just about the articles. Stuffing your articles with keywords will just make your readers turn away from your materials as long as your motives become very obvious. You also need to make sure that you have a visual representation to accompany the articles.
Lastly. This will make the article visually appealing to the site viewers. choose an article submission site that ranks high on Google and in Alexa.
